How musicians can use Spotify data to tour, build a fan base, and make smart moves.
INSIGHT is our series which aims to deliver useful knowledge surrounding the music industry to our community. In this episode Sam interviews Mo about the importance of harnessing data and leveraging social media insights for musicians.
Mo’s background and experience as a major label signed artist (No Wyld), a manager (brother KAMAU) and as a marketing director has garnered him key insights which we hope to explore more in-depth in future episodes.
Watch it below, and let us know your thoughts in a YouTube comment.
Video and photo by Sam Neufeld.